:root{--ink:#24140f;--brown:#2b160f;--brown2:#4b291d;--cognac:#8b4b2f;--terracotta:#b76545;--sand:#d9bca7;--cream:#fffaf3;--paper:#f7f0e8;--muted:#775f54;--line:#e5d8cc;--serif:'Instrument Serif',Georgia,serif;--sans:'Manrope',Arial,sans-serif}
*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:var(--cream);color:var(--ink);font-family:var(--sans);line-height:1.6}a{color:inherit;text-decoration:none}img{max-width:100%;display:block;height:auto}.shell{width:min(1180px,calc(100% - 44px));margin:auto}.brand{width:128px;height:30px;display:flex;align-items:center}.brand img{max-height:30px;width:auto;object-fit:contain}.cta{font-size:11px;font-weight:800;color:#fff8ef;padding:8px 13px;border:1px solid rgba(255,255,255,.18);border-radius:999px}
.hero{background:linear-gradient(145deg,#1b0d09 0%,#351a12 55%,#5a2d1d 100%);color:#fff9f2;overflow:hidden;position:relative}.hero:after{content:'';position:absolute;width:650px;height:650px;border-radius:50%;right:-220px;bottom:-320px;background:radial-gradient(circle,rgba(213,137,91,.28),transparent 66%)}
.hero-inner{position:relative;z-index:1;padding:58px 0 46px}.breadcrumbs{font-size:10px;letter-spacing:.16em;text-transform:uppercase;color:rgba(255,255,255,.48);margin-bottom:28px}.hero-grid{display:grid;grid-template-columns:1.06fr .94fr;gap:48px;align-items:center}.eyebrow{font-size:10px;font-weight:800;letter-spacing:.17em;text-transform:uppercase;color:#efc6aa}h1,h2,h3{font-family:var(--serif);font-weight:400}h1{font-size:clamp(58px,7.2vw,106px);line-height:.88;letter-spacing:-.055em;margin:14px 0 22px;max-width:700px}h1 em{color:#efc2a2}.hero-copy p{font-size:15px;color:rgba(255,255,255,.72);max-width:650px;margin:0 0 25px}.hero-tags{display:flex;flex-wrap:wrap;gap:8px}.hero-tags span{border:1px solid rgba(255,255,255,.13);padding:7px 10px;border-radius:99px;font-size:10px;color:rgba(255,255,255,.76)}
.hero-visual{position:relative;min-height:560px}.stack{position:absolute;inset:0}.stack figure{position:absolute;margin:0;border-radius:18px;overflow:hidden;border:1px solid rgba(255,255,255,.16);box-shadow:0 20px 50px rgba(0,0,0,.28);background:#25130d}.stack img{width:100%;height:auto}.stack .s1{width:50%;left:1%;top:4%;transform:rotate(-3deg)}.stack .s2{width:48%;right:1%;top:13%;transform:rotate(3deg)}.stack .s3{width:55%;left:22%;bottom:0;transform:rotate(-1deg)}.stack .badge{position:absolute;right:4%;bottom:5%;background:#fff5e9;color:#381c13;padding:9px 12px;border-radius:99px;font-size:10px;font-weight:800;letter-spacing:.08em;text-transform:uppercase;box-shadow:0 8px 30px rgba(0,0,0,.2)}
.metrics{border-top:1px solid rgba(255,255,255,.1);margin-top:42px;padding-top:22px;display:grid;grid-template-columns:repeat(4,1fr);gap:12px}.metric{padding-right:14px;border-right:1px solid rgba(255,255,255,.09)}.metric:last-child{border:0}.metric strong{display:block;font-family:var(--serif);font-size:38px;font-weight:400;line-height:1;color:#fff}.metric span{font-size:10px;letter-spacing:.08em;text-transform:uppercase;color:rgba(255,255,255,.53)}
.section{padding:92px 0}.section.soft{background:var(--paper)}.section.dark{background:var(--brown);color:#fff7ef}.section-head{display:grid;grid-template-columns:170px 1fr;gap:35px;align-items:start;margin-bottom:40px}.num{font-size:10px;letter-spacing:.17em;text-transform:uppercase;color:#9d7360;font-weight:800;padding-top:12px}.section.dark .num{color:#d49f7d}.section h2{font-size:clamp(45px,5.2vw,74px);line-height:.98;letter-spacing:-.042em;margin:0;max-width:900px}.lead{font-size:18px;line-height:1.65;color:#675146;max-width:820px;margin:22px 0 0}.section.dark .lead{color:rgba(255,255,255,.67)}
.editorial-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:20px;align-items:start}.copy-card{background:#fff;border:1px solid var(--line);padding:30px;border-radius:18px}.copy-card h3{font-size:32px;line-height:1.05;margin:0 0 14px}.copy-card p{font-size:14px;color:#6e584d;margin:0}.statement{font-family:var(--serif);font-size:clamp(34px,4vw,58px);line-height:1.04;letter-spacing:-.035em;padding:36px;border-left:3px solid var(--terracotta);background:#fff7ef;margin:35px 0}
.photo{margin:0;background:#efe7df;border-radius:16px;overflow:hidden;border:1px solid rgba(64,35,25,.08)}.photo img{width:100%;height:auto}.photo figcaption{padding:10px 13px 12px;font-size:10px;color:#7b6357;letter-spacing:.06em;text-transform:uppercase}.dark .photo{background:#1a0d09;border-color:rgba(255,255,255,.08)}.dark .photo figcaption{color:rgba(255,255,255,.5)}
.photo-pair{display:grid;grid-template-columns:1fr 1fr;gap:16px}.photo-trio{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}.mosaic{display:grid;grid-template-columns:repeat(12,1fr);gap:14px;align-items:start}.mosaic figure{margin:0}.span4{grid-column:span 4}.span5{grid-column:span 5}.span6{grid-column:span 6}.span7{grid-column:span 7}.span8{grid-column:span 8}.span12{grid-column:span 12}
.chapter-banner{display:grid;grid-template-columns:.82fr 1.18fr;gap:28px;align-items:center;margin-bottom:38px}.chapter-copy{padding:10px 0}.chapter-label{font-size:10px;text-transform:uppercase;letter-spacing:.16em;font-weight:800;color:#a66d50}.chapter-copy h3{font-size:52px;line-height:1;margin:10px 0 15px}.chapter-copy p{color:#6c5449;font-size:15px;margin:0}.dark .chapter-copy p{color:rgba(255,255,255,.66)}
.split-story{display:grid;grid-template-columns:.92fr 1.08fr;gap:38px;align-items:center}.points{display:grid;gap:12px}.point{padding:17px 0;border-bottom:1px solid var(--line)}.point strong{display:block;font-size:12px;letter-spacing:.02em;margin-bottom:4px}.point span{font-size:13px;color:#715b50}.dark .point{border-color:rgba(255,255,255,.1)}.dark .point span{color:rgba(255,255,255,.58)}
.brand-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin:34px 0}.brand-card{background:#fff;border:1px solid var(--line);border-radius:16px;padding:24px}.brand-card h3{font-size:28px;margin:0 0 8px}.brand-card p{font-size:13px;color:#6c584d;margin:0}.impact-band{background:#3d2118;color:#fff8f0;border-radius:22px;padding:38px;display:grid;grid-template-columns:1fr 1fr;gap:30px;align-items:center;margin:38px 0}.impact-band h3{font-size:43px;line-height:1;margin:0}.impact-band p{font-size:14px;color:rgba(255,255,255,.65);margin:0}
.poll-wrap{display:grid;grid-template-columns:1fr 1fr;gap:16px;align-items:start}.proof-note{margin-top:14px;font-size:12px;color:#786156}.proof-note strong{color:#3b2219}
.photo-wall{background:#160b08;color:#fff;padding:86px 0}.wall-head{display:flex;justify-content:space-between;gap:30px;align-items:flex-end;margin-bottom:28px}.wall-head h2{font-size:64px;margin:0;line-height:.95}.wall-head p{max-width:480px;color:rgba(255,255,255,.58);font-size:13px;margin:0}.wall{columns:3;column-gap:14px}.wall figure{break-inside:avoid;margin:0 0 14px;border-radius:13px;overflow:hidden;background:#28130c}.wall img{width:100%;height:auto}
.conclusion{padding:96px 0;background:linear-gradient(140deg,#f8efe6,#fffaf3)}.conclusion-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:48px;align-items:center}.conclusion h2{font-size:clamp(52px,6vw,88px);line-height:.92;margin:0 0 22px}.conclusion p{color:#6b554a;max-width:700px}.quote{font-family:var(--serif);font-size:36px;line-height:1.05;border-left:3px solid var(--cognac);padding-left:24px;margin-top:30px}
@media(max-width:900px){.hero-grid,.chapter-banner,.split-story,.editorial-grid,.conclusion-grid{grid-template-columns:1fr}.hero-visual{min-height:520px}.metrics{grid-template-columns:1fr 1fr}.metric:nth-child(2){border-right:0}.section-head{grid-template-columns:1fr;gap:5px}.mosaic{grid-template-columns:1fr 1fr}.mosaic>*{grid-column:auto!important}.brand-grid{grid-template-columns:1fr}.impact-band{grid-template-columns:1fr}.wall{columns:2}}
@media(max-width:560px){.shell{width:min(100% - 28px,1180px)}.hero-inner{padding-top:38px}h1{font-size:59px}.hero-visual{min-height:440px}.stack .s1{width:58%}.stack .s2{width:54%}.stack .s3{width:62%;left:18%}.metrics{grid-template-columns:1fr 1fr}.section{padding:68px 0}.photo-pair,.photo-trio,.poll-wrap{grid-template-columns:1fr}.wall{columns:1}.wall-head{display:block}.wall-head h2{font-size:52px;margin-bottom:16px}}
.ep1-proof-hero{height:430px;overflow:hidden}
.ep1-proof-hero img{width:100%;height:100%;object-fit:cover;object-position:center 55%}
.founder-pair{align-items:stretch}
.founder-pair .photo{display:flex;flex-direction:column;background:#efe6dc}
.founder-pair .photo img{width:100%;height:620px;object-fit:contain;object-position:center;background:#efe6dc}
.brand-profit-wall{background:linear-gradient(180deg,#f5ecdf,#ead5c1 60%,#ddb590);border-top:1px solid rgba(58,36,28,.08);border-bottom:1px solid rgba(58,36,28,.08)}
.profit-title-wrap{max-width:980px;margin-bottom:34px}.profit-title-wrap .kicker{color:#8d4e31}.profit-title-wrap h2{margin:0;font-size:clamp(58px,7vw,108px);line-height:.86;letter-spacing:-.065em;color:#2b160f;font-weight:800}.profit-title-wrap p{max-width:820px;color:#5f4a3f;font-size:18px;line-height:1.65}
.profit-hero-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:14px;margin-bottom:18px}.profit-hero{padding:24px;border-radius:24px;background:rgba(255,250,242,.9);border:1px solid rgba(58,36,28,.12)}.profit-hero.accent{color:#fff;background:linear-gradient(145deg,#2b160f,#70402a)}.profit-hero strong{display:block;font-size:48px;line-height:1;letter-spacing:-.07em}.profit-hero span{display:block;margin-top:10px;font-weight:800}.profit-hero p{margin:7px 0 0;font-size:12px;line-height:1.5;color:#6a5549}.profit-hero.accent p{color:rgba(255,255,255,.7)}
.profit-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:14px}.profit-card{padding:23px;border-radius:22px;background:#fffaf2;border:1px solid rgba(58,36,28,.1)}.profit-card small{display:block;color:#9b654a;text-transform:uppercase;letter-spacing:.13em;font-size:9px;font-weight:800}.profit-card h3{margin:12px 0 8px;font-size:23px;line-height:1.05;letter-spacing:-.04em}.profit-card p{margin:0;color:#62544c;font-size:13px;line-height:1.6}
.profit-summary{display:grid;grid-template-columns:.85fr 1.15fr;gap:40px;margin-top:20px;padding:30px;border-radius:28px;color:#fff;background:linear-gradient(145deg,#21110b,#56301f)}.profit-summary h3{margin:0;font-size:34px;line-height:1;letter-spacing:-.045em}.profit-summary p{margin:0;color:rgba(255,255,255,.72);font-size:16px;line-height:1.7}.partner-support{display:grid;grid-template-columns:1fr 1fr;gap:14px;margin-top:14px}.partner-support article{padding:20px;border-radius:20px;background:rgba(255,250,242,.76);border:1px solid rgba(58,36,28,.1)}.partner-support strong{display:block;font-size:18px}.partner-support p{margin:6px 0 0;color:#62544c;font-size:13px}
.final-cta{position:relative;overflow:hidden;color:#fffaf2;background:linear-gradient(145deg,#2b160f,#56301f 46%,#9a5738)}.cta-inner{text-align:center;padding-block:clamp(92px,10vw,148px)}.final-cta h2{margin:0 auto;max-width:1000px;font-family:var(--serif);font-size:clamp(50px,6vw,88px);font-weight:400;line-height:.97;letter-spacing:-.055em}.final-cta h2 em{color:#efc2a2}.final-cta p{max-width:650px;margin:22px auto 0;color:rgba(255,250,242,.72);font-size:18px}.cta-actions{margin-top:28px;display:flex;justify-content:center;gap:12px;flex-wrap:wrap}.button{display:inline-flex;padding:13px 19px;border-radius:999px;font-size:14px;font-weight:800}.button.light{color:#2b160f;background:linear-gradient(135deg,#f0d3ba,#d89a6a 50%,#b65e3c)}.button.outline{color:#fff;border:1px solid rgba(255,255,255,.2)}
@media(max-width:980px){.profit-hero-grid,.profit-grid{grid-template-columns:1fr 1fr}.profit-summary{grid-template-columns:1fr}.founder-pair .photo img{height:auto}}
@media(max-width:640px){.profit-hero-grid,.profit-grid,.partner-support{grid-template-columns:1fr}.profit-title-wrap h2{font-size:50px}.ep1-proof-hero{height:330px}}

/* v3 — final micro-adjustments requested by client */
.ep1-third-fill{height:420px;overflow:hidden}
.ep1-third-fill img{width:100%;height:100%;object-fit:cover;object-position:center 43%}
.realme-hero-crop{height:560px;overflow:hidden}
.realme-hero-crop img{width:100%;height:100%;object-fit:cover;object-position:center 52%}
@media(max-width:900px){.realme-hero-crop{height:480px}.ep1-third-fill{height:auto}.ep1-third-fill img{height:auto;object-fit:initial}}
